@sweden: Fitting In vs. Standing Out

by tosca on Thursday, June 14, 2012

"Those that choose to fit in should expect to avoid criticism (and be ignored). Those that stand out should expect neither."
~ Seth Godin, Not both

I follow @sweden. I've made no secret of that fact. I admire what they've done, what they're doing and, very probably, what they'll come up with next. Some time back in April I wrote a post for Sally Pewhairangi's Finding Heroes site; Opportunities as seeds, in which I expressed the thought that libraries could benefit from trying a modified version of this social experiment. I've received a few emails, comments and private messages that have all highlighted articles like this one with NYTimes.com, Swedes' Twitter voice: Anyone, saying (blush) almost anything, and others. (It'd take far too long for me to link all the ones that I've received). Everyone has asked the same question: "Would you take your statement back?" I thank you all for your concern and comments. And no, I won't take my statement back all the same, thank you. I stand by it, still.

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